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posted by Admin
Aug, 19 2010

Marketing is an Umbrella term


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posted by Admin
May, 25 2010

The Secrets of Building Customer Loyalty

It's a well known fact that it is far more difficult to gain new customers than retain them! Unfortunately many businesses focus entirely too much on customer acquisition and neglect customer retention. Businesses must go out of their way and transform their customers into friends, advisors and partners.  More

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posted by Admin
Jan, 13 2010

The Importance of Customer Service

Due to the recent encounters of poor customer service, I think it is essential to re-iterate the importance of creating an excellent customer experience all the time. Becky’s own experience with a contractor was pretty appalling to say the least. The contractor not only assumed a lack of understanding (and lack of intelligence), but also proceeded to berate other customers (to a potential customer).  More

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